Channel Partners, 10/06/15
With data-storage needs expanding rapidly, companies have been forced to repeatedly expand the footprints of their primary, backup and disaster-recovery storage infrastructures. Why shouldn’t they instead work with MSPs to tap into the elastic capacity of the cloud? It seems like a no-brainer. And yet, most enterprises either don’t put their primary data in the cloud or struggle once they do.
While many people attribute reluctance about cloud adoption to concerns about security or control, less discussed is an equally serious hurdle: latency. Data travels at the speed of light, but users and software still feel a lag when the data has to move across significant distances and complex networks between employees and cloud infrastructure. This is especially problematic when enterprises use the public cloud to store data while also maintaining compute workloads on premises.
When I talk to industry analysts about this issue, they tell us that as many as half of their customers that have gone to the cloud bring their workloads back in-house because of unacceptable latency and performance. How does that reflect on a channel partner who advocated the benefits of cloud?